How to Style The 2023 Pantone Color of the Year: Viva Magenta

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In case you missed it, Pantone recently released their 2023 Color of the Year. The winner this year is Viva Magenta. Pantone calls this color bold, brave, powerful, and empowering! Of course, I was excited when I saw this announcement because it’s a deep and vibrant shade of one of my signature colors… pink!

Some years I have struggled at incorporating the Pantone Color of the Year into my closet, but Viva Magenta is one that I can see myself (and my readers) easily integrating into their wardrobes. To make that task even easier for you, I have rounded up some new pieces in this bold and vivid color from some of our favorite retailers. Keep reading to see how I would style the 2023 Pantone Color of the Year: Viva Magenta.

How to Style the 2023 Pantone Color of the Year: Viva Magenta

#1. Go bold in a dress!

Choose to make a statement by selecting a dress in this vibrant color. This deep shade of pink is flattering to all skin tones and hair colors. This stunning bow strap midi dress from the Kohl’s Draper James RSVP line will be a show stopper all spring and summer. This pleated tee-shirt dress from the same line is a gorgeous option for wearing absolutely anywhere from church to work to running errands!

#2. Incorporate the color into a print or pattern.

If you feel like such a vivid color will overwhelm your frame, or you tend to gravitate toward more neutral colors, don’t worry! You can still incorporate the 2023 Pantone Color of the year by selecting a print or pattern that uses Viva Magenta. How fun is this plaid mini dress from J. Crew Factory? I also love this floral flutter sleeve maxi! I can’t leave out this stunning quilted floral jacket. It would be so cute with a white tee, jeans, and sneakers or sandals.

#3. Wear it on the bottom.

Consider adding a pant, short, or skirt in this color into your rotation for the year. I love high-waisted skirts like this button front chino skirt for warmer weather, especially with a tank or tee tucked in. Pair these linen-cotton blend pants with a nice blouse and heels for a dressy look, or style them with sneakers and a tee for a casual outfit.

#4. Add a Viva Magenta top to your closet.

Finding a top you love in this beautiful color is probably the easiest way to style the Pantone Color of the Year! This color looks wonderful next to white, denim, black, and khaki bottoms, so a top in this shade is so versatile. I love the raised dot texture on this blouse from Nordstrom, as well as the eyelet flutter sleeves on this beautiful top from J. Crew Factory. You can never go wrong with a basic tee, and this girlfriend crewneck is a great one!

#5. Add a Viva Magenta accessory.

Adding a pop of color to your outfit with an accessory in this bold statement color is an easy way to incorporate the color of the year into your life. Earrings like these beaded hoops are often an affordable and effortless way to bring a little personality to your outfit. A hot pink handbag like this one would be stunning paired with your spring and summer outfits. Imagine how fun it would be paired with a white or black dress!

Shop More Items in the 2023 Color of the Year, Viva Magenta:

What are your thoughts on Viva Magenta? Tell me in the comments!

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Beauty For the Heart™Your word is a lamp for my feet, a light on my path. Psalm 119:105

Truth: We don’t have to figure everything out. We just need to stay close to Jesus, He is the light. We can run our emotions ragged trying to make sense of things that aren’t ever going to make sense…or we can ask Jesus to show us the path to move forward in some small way today.

Make something beautiful today. Make good of the hard stuff today. Make a true investment in loving someone today. Make it evident we’ve spent time with Jesus.

Have a blessed day!

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