Chanel may just be the fashion house with the most brand ambassadors. The impressive lineup includes Marion Cotillard, Margot Robbie, Lily-Rose Depp, Penélope Cruz, Kristen Stewart and the list goes on and on. Chanel now officially welcomes Angèle into the fold. Following an appearance in the Spring 2020 eyewear campaign, the Belgian singer/songwriter cements herself as a friend of the legendary French label with a series of ads for the Coco Beach 2021 collection.

Angèle poses for photographer Oliver Hadlee Pearch for the studio-shot images.

IMAGE: CHANEL.COM

Members of our forums have undoubtedly seen better from Chanel. “Should have been a location shoot…” complained tomtakesphotos.

“This shouldn’t have been a shoot at all,” declared mikel in response.

“It’s just all so dark and lacking energy for what is supposed to be a beach collection. The black backdrop and sand was the worst idea and perhaps Oliver Hadlee Pearch wasn’t the best choice as photographer, either. The collection undoubtedly needed the Lily-Rose Depp/Karim Sadli/Cruise 2021 campaign touch!” stated vogue28.

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WAVES was also less than impressed: “If it wasn’t for the Chanel logo, this could be River Island, H&M, Topshop… I could go on and on.

Angèle looks as interesting as my drying rack. Another model could’ve elevated this much more.”

Urban Stylin shared the same sentiment. “I would never guess that this is Chanel…”

“Do you know when you have extra money and buy something useless? That’s exactly what these brands seem to do when they hire these famous people who don’t add ANYTHING!” exclaimed DK92.

“What Chanel would look like under Maria Grazia Chiuri… That’s not a compliment. This campaign is a mess because of the clothes.

I like Angèle for Chanel,” voiced toffie.

IMAGES: CHANEL.COM

See more from Chanel’s latest campaign and join the conversation here.

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